In 2002, we entered the industry with manufacturing and supply of machine made chains to all major & prominent jewellery retailers. In 20 we introduced diamond studded jewellery in 18k gold under the brand name 'Mugal Diamond' and also launched platinum jewellery which is huge success for CAPESTONE. CAPESTONE now does business with more than 600 retail jewellers in south India. CAPESTONE's core competency the industry is the 20,000 sq.ft manufacturing factory at INKEL EDUCITY, Karathode, Malappuram, Kerala.
Our plan is to achieve the target of 500 stores in pan India by the end of 2023 and plans to have a franchise network of 1000 stores across India by 2025 Our mission, SWA diamonds believes every woman desires a diamond and we take it as a privilege to give the best quality diamond at an affordable price range so that they get what they aspire for. The company's efforts is to make it available through exclusive SWA outlets in tier one cities and SWA shop in shop outlets in tier two and tier three cities of India so that diamonds reach the women in rural India too.
SWA's commitment to crafting extraordinary includes traditional, contemporary and fashionable designs in 18k yellow gold, white gold, rose gold and in platinum. Our collections include ladies rings, gents rings, couple band, nose pins, bracelets, bangles, earrings, half bangles, Navaratnam, necklaces, pendants, mangalsutras, kids jewellery and solitaire collections. MRP of the products start from $ 200 USD to 15000 U All our products are IGI certified and BIS hallmarked.
Operations Commenced On 2000
Franchise Commenced On 2019
Investment INR 2 Cr. - 5 Cr
Franchise/Brand Fee INR 100000
Royalty/Commission 12 %
Performance guarantee to Unit Franchise Yes
Anticipated percentage return on investment 12 %
Likely pay back period of capital for a Unit Franchise 0-0 Months
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
- NA -
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh
- NA -
Type of property required for this franchise opportunity Commercial
Floor area requirement 350 - 900 Sq.ft
Preferred location of unit franchise outlet mall
Detailed operating manuals for franchisees Yes
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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