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Mehidpurwala Furniture: A Legacy of Excellence
Established in 1885, Mehidpurwala Furniture has become a renowned name in the furniture industry. Initially founded as TMH Mehidpurwala, the company began as the largest iron and steel fabrication factory in the Holkar estate. Initially, the product offerings included land and soil movement equipment, metal chests, and wardrobes. The brand's transformation into a dedicated furniture manufacturer and reseller was spearheaded by Sheikh Haider Husain Babu Mehidpurwala, whose charisma and people skills solidified the company’s reputation in home and office furniture.
In the 1980s, the next generation took charge. Haider’s sons, Safiee Raja and Yunus Raja, joined the business, bringing a legacy of furniture manufacturing and a keen eye for opportunity. Their vision led to the development of Nurjahan Hotel Pvt. Ltd. in Indore, which was the largest hotel project of its time. After successfully operating for two years, the hotel was sold to the Tata Group in 1992, marking a significant turning point for the brand.
Growth and Innovation:
Following the hotel project, Mehidpurwala expanded its retail operations significantly. In 1998, a state-of-the-art showroom was established in Indore’s Palasia area, becoming the first organized furniture retail outlet in Madhya Pradesh. This 10,000 sq. ft. showroom set a precedent in the industry, offering not just products but comprehensive services that remain a hallmark of the brand today.
In 2005, Mehidpurwala further established its dominance by launching the largest furniture-only showroom in Southeast Asia. This showroom, spanning over 100,000 sq. ft., showcased a vast array of products, reinforcing Mehidpurwala’s commitment to customer delight.
Recent Developments and Expansion:
After over 131 years in Indore, Mehidpurwala is rapidly expanding to other cities. The first outstation showroom opened in Bhopal at the impressive C21 Mall, which features over 65,000 sq. ft. of display space. This location mirrors the extensive offerings found in the flagship store in Indore.
Plans are also underway for a new showroom in Raipur, projected to be approximately 140,000 sq. ft., which will set the record as the largest furniture-only showroom in India.
Franchise Opportunities:
In response to evolving retail landscapes and online selling trends, Mehidpurwala launched its online venture in early 2017. Additionally, the company is actively offering franchise opportunities in Tier II and Tier III cities, with a goal of establishing at least ten franchises by the end of 2017.
Franchise Details:
Mehidpurwala Furniture remains dedicated to customer satisfaction and excellence. With a strong focus on growth, innovation, and partnership, it continues to solidify its position as a leader in the furniture industry, nurturing a legacy built on trust and quality.
Operations Commenced On 1950
Franchise Commenced On 1995
Investment INR 30lakh - 50lakh
Franchise/Brand Fee INR 700000
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 30 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Other investment requirements YES
- NA -
Andhra Pradesh
- NA -
Gujarat, Rajasthan, Maharashtra
Chhattisgarh, Madhya Pradesh
- NA -
Floor area requirement 8000 - 15000 Sq.ft
Preferred location of unit franchise outlet Along with any Main Road.
Detailed operating manuals for franchisees Yes
Franchisee training location Both at the head offices and on ground at the loca
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 6 Years
Is the term renewable? Yes
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