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Mrigaya is a culinary venture born from a deep-seated passion for honoring authentic Biryani, meticulously crafted for those who savor its true essence. At Mrigaya, we focus on three pillars: quality, generous portions, and a taste that faithfully reflects tradition. Each plate of Biryani is more than a meal—it’s a journey into India’s rich culinary heritage. From the spices to the cooking vessels, we bring together elements that preserve the legacy of Biryani-making, ensuring an unforgettable dining experience.
Our approach is rooted in age-old techniques handed down from one generation to the next. For each dish, we employ distinct cooking methods that celebrate the unique regional styles of Biryani across India. By using copper laagans (traditional cooking vessels), we achieve a remarkable texture in the rice, infusing it with a depth of flavor that elevates every bite. The copper material not only enhances the cooking process but also connects us to the time-honoured customs of our ancestors.
One of the defining aspects of our Biryani is the traditional Dum method. This slow-cooking technique traps the aromas and flavors within the pot, allowing the rice, vegetables, and meat to absorb the essence of a finely crafted, homemade spice blend. As a result, each grain of rice is perfectly tender, each piece of meat succulent, and every vegetable imbued with the spice blend’s fragrance.
We pride ourselves on offering a variety of Biryani styles, each prepared using different techniques to respect their regional origins. Whether it’s a Hyderabadi, Awadhi, or Kolkata Biryani, every version has its own character, aroma, and taste profile that distinguishes it from the others. At Mrigaya, we stay true to our roots, honoring the history and tradition of Biryani with every plate served.
Our commitment is to deliver a genuine, flavorful experience that brings the culture and nostalgia of India’s most beloved rice dish straight to your table. With each dish, we invite you to travel back in time, savoring not only the rich flavors but the stories that have shaped them.
Mission:
To bring the authentic flavors, rich heritage, and diverse traditions of Biryani to every table, serving our customers with quality, passion, and a true taste of India. We are dedicated to preserving traditional cooking methods and using only the finest ingredients to create a culinary experience that honors our cultural roots and delights true Biryani enthusiasts.
Vision:
To be recognized as the leading Biryani brand that stands for authenticity, heritage, and culinary excellence. We envision becoming a household name for Biryani lovers worldwide, known for our commitment to tradition, innovation, and exceptional taste that transcends generations.
Mrigaya Biryani Franchise Opportunity
At Mrigaya, we’re excited to expand our authentic Biryani experience through franchise partnerships. We’re looking for passionate individuals who share our commitment to quality, tradition, and culinary excellence to join our journey in bringing true, flavorful Biryani to a broader audience.
Why Choose an Mrigaya Franchise?
Operations Commenced On 2019
Franchise Commenced On 2022
Investment INR 10lakh - 20lakh
Franchise/Brand Fee INR 600000
Royalty/Commission 6 %
Performance guarantee to Unit Franchise Yes
Anticipated percentage return on investment 80 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Other investment requirements No
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 200 - 300 Sq.ft
Preferred location of unit franchise outlet Market area
Detailed operating manuals for franchisees Yes
Franchisee training location At Franchised outlet
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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