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Launched in May 2019, Puneri Amruttulya set out with a clear mission: to deliver the finest quality tea, snacks, and beverages to customers across India, providing an unmatched experience through premium products and exceptional service. Since its inception, the brand has quickly grown in popularity, establishing branches in multiple states and serving thousands of cups of tea and snacks every day. Puneri Amruttulya aims to bring the taste of authentic, high-quality tea to the masses while maintaining an affordable price point, making it accessible to all.
Mission and Vision
The core mission of Puneri Amruttulya is to offer a delightful and wholesome experience to its customers through expertly brewed teas, refreshing coffees, immunity-boosting drinks, and delicious snacks. The brand is committed to innovation and improvement, consistently striving to remain at the forefront of the tea café industry. With a focus on quality, authenticity, and customer satisfaction, Puneri Amruttulya’s vision is to become the go-to destination for tea lovers, expanding its reach across India and beyond.
Product Offering
Puneri Amruttulya offers a diverse menu centered around its signature tea, made with a unique blend of spices and herbs that creates a flavor profile unlike any other. Each cup of tea is brewed to perfection, ensuring that every sip delivers a rich, comforting taste. In addition to its teas, the brand serves freshly brewed coffee, immunity boosters, and a variety of snacks that complement the beverage offerings. The use of fresh, natural ingredients in all their products is a cornerstone of the brand, which helps to provide a nutritious and wholesome experience for customers.
The highlight of Puneri Amruttulya’s offerings is its Masala Tea, a signature blend developed through experimentation with different spices and herbs. The brand has perfected this recipe to cater to the tastes of traditional tea lovers while standing out in the competitive market of chai cafés. The blend is designed to provide a unique, flavorful experience, making it an instant hit with customers and ensuring repeat visits.
Commitment to Quality and Service
At Puneri Amruttulya, every customer is treated as a guest, and their satisfaction is of utmost importance. The brand’s customer service philosophy is to greet every individual with warmth and hospitality, offering them a delightful experience from the very first sip of their drink. This dedication to guest satisfaction is reflected in the brand’s commitment to maintaining the highest standards of quality, cleanliness, and customer care.
The company’s approach revolves around creating an atmosphere where customers can unwind, relax, and enjoy their time while sipping on their favorite beverages. The team at Puneri Amruttulya takes pride in ensuring that every cup of tea or snack is prepared with care and served with a smile, making each visit a special one.
Expansion and Growth
Since its inception, Puneri Amruttulya has experienced rapid growth, with branches opening in multiple states across India. The brand has earned a loyal customer base, thanks to its consistent product quality and customer-first approach. Today, Puneri Amruttulya sells thousands of cups of tea and snacks daily, and the company continues to expand its footprint with an exciting pipeline of new locations across India.
The brand is highly focused on scaling its presence and is eager to extend its reach even further across the country. Puneri Amruttulya is committed to opening more branches in both metropolitan and smaller towns, bringing its unique tea experience to customers from all walks of life.
Cultural Significance
Tea has long been an integral part of Indian culture, and Puneri Amruttulya honors this tradition with every cup it serves. In Indian households, offering tea to guests is a centuries-old practice, and Puneri Amruttulya aims to bring this cultural value into the modern café experience. By serving tea in a setting that evokes warmth and comfort, the brand strives to create an environment where people feel at home, whether they’re stopping by for a quick break or gathering with friends.
Innovative Offerings
Puneri Amruttulya doesn’t just stick to the basics. The brand is continuously innovating and introducing new additions to its menu. Whether it's seasonal drinks, new snack options, or health-conscious beverages, Puneri Amruttulya ensures that it stays ahead of trends while continuing to cater to the evolving tastes of its customers. The brand’s focus on adding value to the customer experience means that every visit offers something fresh and exciting, ensuring customer delight at every turn.
Customer-Centric Philosophy
Puneri Amruttulya’s customer-centric approach is built on creating an enjoyable experience for each individual who walks through its doors. The brand is dedicated to ensuring that every guest leaves with a smile, feeling rejuvenated and content after their visit. The promise of a warm, welcoming atmosphere combined with high-quality beverages and snacks has made Puneri Amruttulya a beloved brand among tea enthusiasts and casual visitors alike.
Puneri Amruttulya is more than just a tea café—it's a destination for those seeking a genuine, satisfying tea experience. With its dedication to quality, innovation, and customer service, the brand has become a trusted name in the Indian food and beverage industry. As it continues to expand across India, Puneri Amruttulya remains focused on its core values of tradition, taste, and hospitality, ensuring that every cup of tea is a moment to be savored. Whether you’re a lifelong tea lover or someone looking to enjoy a refreshing break, Puneri Amruttulya promises an experience that will keep you coming back for more.
Operations Commenced On 2019
Franchise Commenced On 2019
Investment INR 2lakh - 5lakh
Franchise/Brand Fee INR 000
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 50 %
Likely pay back period of capital for a Unit Franchise 5-6 Months
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 120 - 150 Sq.ft
Franchisee training location Head Office
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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