Food & Beverage

Franks Hot Dog Makes Grand Entry into India with FranGlobal Partnership

TFW Bureau
TFW Bureau Nov 21, 2024 - 3 min read
Franks Hot Dog Makes Grand Entry into India with FranGlobal Partnership image
This landmark launch not only marks the brand's entry into the Indian market but also establishes Pune as the launch pad for Franks ambitious growth in the country.

Franks Hot Dog, the globally celebrated gourmet hot dog brand, has officially debuted in India! Partnering with FranGlobal, the international franchise development arm of Franchise India, the brand unveiled its first Indian outlet today at the bustling Elpro City Square Mall, Pune.

This landmark launch not only marks the brand's entry into the Indian market but also establishes Pune as the launch pad for Franks ambitious growth in the country. Known for its vibrant culinary scene and adventurous food lovers, Pune provides the perfect setting for Franks Hot Dog to introduce its innovative, flavor-packed menu that combines global appeal with local tastes.

The menu at Franks Hot Dog Pune is designed to wow the city’s food enthusiasts with a diverse selection of signature gourmet hot dogs, loaded fries, and refreshing beverages. From classic flavors to creative twists infused with Indian spices, the offerings promise a taste experience like no other. For Pune’s adventurous palate, options like the Spicy Tandoori Dog and the Masala Loaded Fries add a unique touch while retaining Franks international standards of quality and creativity.

The vibrant and welcoming space at Elpro City Square Mall reflects the brand’s ethos of fun and casual dining, making it an ideal spot for family outings, friendly gatherings, or quick bites.

This launch is just the beginning of an ambitious growth plan set out in the master franchise agreement signed earlier this year at the Franchise Fair. Frank’s Hot Dog and FranGlobal aim to establish 300 outlets across India within the next five years, with 100 locations slated to open in the first 18 months.

Benjamin Attal, CEO of Franks Hot Dog, expressed his excitement: “India is a dynamic market with a deep love for innovative food experiences. Our collaboration with FranGlobal allows us to bring Franks legacy of premium quality and creativity to this exciting new audience, starting with the vibrant city of Pune.”

Gaurav Marya, Chairman of Franchise India and FranGlobal, added: “This partnership is a testament to India’s growing appetite for global food brands. Pune, with its youthful energy and rich culinary culture, is the perfect city to introduce Franks Hot Dog. With its unique offerings and strong brand story, Franks is poised to revolutionize the QSR space in India.”

The Pune outlet’s launch also marks a significant milestone in Franks global expansion strategy, which includes new outlets in Belgium, Switzerland, the Netherlands, and eight locations in France by the end of 2024.

With this first step in India, Franks Hot Dog is set to redefine the fast-casual dining landscape, starting with the food-loving audience of Pune. As the city embraces global tastes and innovative food concepts, Franks Hot Dog is primed to become a go-to destination for anyone craving a bold and unforgettable culinary experience.

 

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