Kingdom of White Strengthens Footprint in India with Launch of Three New Stores

Kingdom of White, India's leading all-white lifestyle brand, has opened three new retail stores in Bhubaneshwar, Indore, and Surat. This marks a significant expansion in the brand’s reach, bringing its signature collection of white clothing to more consumers across India. With a focus on premium quality and comfort, the brand aims to make white apparel a staple in the retail fashion market.

The new stores are located in Utkal Galleria Mall, Bhubaneshwar; C21 Mall, Indore; and Ashirwad High Street, Surat. These stores will feature Kingdom of White’s collection of shirts, bottoms, and accessories, designed with careful attention to detail and craftsmanship. The brand is known for its focus on offering high-quality white clothing that caters to a wide range of fashion preferences.

Vineet Haralalka, CEO of Kingdom of White said, "Expanding our footprint to Bhubaneshwar, Indore, and Surat is an exciting milestone for us. These new stores reflect our commitment to bringing the simplicity and elegance of white clothing to even more customers. We are thrilled to offer a unique shopping experience in these vibrant cities."

In addition to its new physical stores, Kingdom of White continues to grow its presence on popular e-commerce platforms such as Ajio, Myntra, Flipkart, and Amazon. This expansion aligns with the increasing demand for sustainable and stylish white apparel in India’s retail market.