Leading menswear brand under Aditya Birla Fashion and Retail Ltd, Peter England, has launched its new flagship store in Kathmandu, Nepal and thus, expanded its retail footprint in the neighbouring country. The new 750 sq ft store in Kumaripati, Kathmandu, offers a wide range of men's clothing, including shirts, trousers, t-shirts, suits, and accessories like belts and ties. The store features the brand's latest Yacht Club collection, which is designed to meet the modern fashion needs of both formal and casual wear.
The store was inaugurated by Nepalese actor Ayushman Joshi and is set to enhance Peter England's regional presence by catering to the increasing demand for premium menswear.
Anil S Kumar, Chief Operating Officer at Peter England stated, "We are pleased to expand our presence in Nepal with the launch of our third store in Kathmandu. Peter England stands for trust, quality, and affordability, and we aim to provide an enhanced shopping experience for our customers. Our partnership with Pacific Business Private Limited has been key to our success in this market."
Bipin Kumar Agarwal, Director of Pacific Business Private Limited, emphasized the significance of the new store, noting that it strengthens their association with Peter England while offering stylish and affordable menswear options tailored to local fashion preferences.
This expansion reflects Peter England’s ongoing efforts to strengthen its retail presence across India and neighbouring regions. Founded in 1889, Peter England has grown to become India’s largest menswear brand.