Trendy Divva opens new store

Trendy Divva has launched its ninth store in Kirti Nagar, New Delhi. Spread over more than 1,800 sq. ft, the store offers collections from casual to formal wear, bridal to party wear and kids’ collection too. The brand initiated franchising in 2011 and has two franchise outlets till now. Presently, Trendy Divva has 10 stores in Delhi-NCR. The company’s stores in Amritsar and Chandigarh will be operational by May12, 2012.

Gurprit Singh Sawhney, Promoter, Trendy Divva, said: “We are currently looking for tie-ups with multi-brand outlets (MBO’s) like Shoppers Stop, Lifestyle etc. We are open for exclusive franchise stores for tier-I and II cities.”

Tapping the niche markets of girl’s apparel between the age group of two and 12 years, Trendy Divva has shown remarkable growth. The franchise store area of Trendy Divva should be 800 sq. ft onwards with an investment of Rs 20 lakh.