Aidin Ltd to benefit from Francorp expertise

Aidin Ltd, a New Zealand based designer wardrobe business offering innovative storage solutions for entire home, is all set to enter into the Indian market through franchising with the help of the Francorp expertise. The company specialises in personally designed wardrobes for the bedroom, garage, laundry, home office, and library. The concept of their product is to provide maximum, high quality, affordable storage for any given space. Francorp is a part of Franchise India Group, which is Asia’s largest integrated franchise and retail solutions company that specialises in providing innovative solutions to its global clientele.

With a vision to provide an innovative and personally designed storage system package for the home and business purposes, Francorp is now assisting Aidin in developing Indian operations through franchise network. The company is backed by 19 years of industry knowledge in manufacturing, design techniques, and trade through various business cycles and trends. Many new and existing home owners are currently using Aidin as an integral part of their new home design to achieve a smoother flow and a less clutter effect and they wish to replicate the same effect now in Indian market. With an integrated proven system, Aidin designs, manufactures, and distributes their products through franchise display centres. Their pricing structure includes an obligation free quotation within the franchise local area.

Commenting upon this association, Gaurav Marya, Managing Director, Francorp said, “We are delighted to be associated with Aidin Ltd. With the changing requirement, design and selling designer personalised storage systems (mainly wardrobes) for the domestic household is becoming more popular. Being pioneers in successfully managing the New Zealand franchisee for their designer wardrobe operations, they surely have understood the intricacies involved in the business in a regulated franchise support in NZ. To replicate same in India, Francorp would help them with their franchisee model and roll-out plan for pan-India expansion programme and also provide marketing support, legal documentation, and help with recruitment of franchisees.”

For further information, please contact:

Franchise India: Payal Gupta- PR & Corporate Communication Strategist @9811390248 / gpayal@franchiseindia.net