‘Astra’ Will Be Available Through Both Offline And Online Channels Of Blive

BLive, a multi-brand EV platform has launched Astra, e-cycle by Reliance on its website which will also be available through offline channels of BLive, the company said in a statement.

Astra is a premium quality e-cycle featuring welded frame and branded parts. The product is available in 13 different models across different price categories.

Speaking about the development, Samarth Kholkar, CEO & Co-Founder, BLive said “We are extremely excited to launch Astra and add it to our fantastic line-up of revolutionary e-cycles. This collaboration takes us forward in our journey towards a greener future.”

Astra has been designed to elevate the cycling experience of consumers while preserving our planet’s beauty. Each Astra E-bike is crafted with durable materials and processes, ensuring minimal impact on the environment without compromising on performance. From urban commuters to rugged off-road explorers, the versatile range of Astra caters to all riders seeking excellence with a conscience.

For the uninitiated, Reliance E-bikes has the largest range of e-bikes ranging from city bikes, cargo to kids e-bikes.

With over 40 brands listed on its platform, BLive offers an omnichannel experience to its buyers – an online E-commerce store and premium experience stores pan India. Driving its vision to accelerate adoption of EVs – BLive is rapidly expanding its presence pan India to 100 premium multi-brand Stores by ’24 offering E-Scooters, E-cycles, Delivery E-bikes and many more unique form factors. 

BLive facilitates EV adoption for personal usage as well as businesses by providing seamless Charging infrastructure, post sales service as well as easy finance options to its customers.