Whether you are an aspiring franchisee or an existing one, the Indian education industry is now a one-stop destination that is attracting almost every other investor existing in today’s time. The growth this sector has shown in the last couple of years is remarkable, which is being appreciated by both the educators and customers equally.
The current stats claim that India is now on the verge of growing as one of the biggest education industries at a global level. This is why many national education firms are expanding globally whereas the international brands are eyeing the Indian soil for their business expansion as well.
But, like any other industry, the education segment has its own challenges that need to be dealt with. If not done, this might emerge as a roadblock that can cause problems while running your education business smoothly, eventually affecting sales.
Here is a list of some key challenges that the Indian educators should keep in mind for assuring a great education firm as a business for themselves:
Resistant to Change
Though the scenario is not the same any more in today’s time, the Indian education industry has always been known for its monotonous teaching methods and models. We all are familiar with the old-school curriculum model that has been in practice for over a decade now and is still being practiced across the country.
However, technology, digitalisation, and customer’s changing expectation in today’s time arebringing in change. So, in order to become a successful education franchisee, utilise the power of technology in order to enhance and better your offerings, rather than resisting change.
Establishing a Global Network
Did you ever wonder why education companies like Amity and Kidzee are so popular in international territories?
Growing your own connection and building a network out of it is a key success mantra for any business which is thriving for success. Brands like Amity and Kidzee successfully webbed theirconnectionsthat later helped them in attaining a strong network at a global level. This is why these brands are so successful in international regions as well.
Thus, if you are an enthusiastic education franchisee and are willing to grow your business through different regions, focus heavily on making connections and network. Hiring a professional advertising agency and marketing team could well be the best solution. Though it might need you to invest some extra bucks on the process, the result shall be in your favour, sooner or later.
Old-time/Outdated Strategies
Innovation has become a much in demand business component as the current Indian education market is gettingrevolutionised at a rapid pace. This evolution has given rise to rough competitions with other brands competing in the same segment. Thus, in order to stay different from those brands, one needs to strategise accordingly, keeping the latest trends and demands in mind.
Say goodbye to outdated strategies and adopt new ones in order to compete in this sector like a boss. Go through thorough research on the availability of different strategies and costs associated with it and their track record about how effective they have been in the recent time. This will help you in finalising the finest of strategy options.