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- BABY PRAM & STROLLER GLOBAL MAJOR- HAUCK ENTERS INDIA
New Delhi, July 24th 2009. Leading German manufacturer of Infant products - Hauck has entered the Indian market in collaboration with Delhi based Aardee Specials who now holds Sole Distributorship License for the brand in India, Pakistan, Sri Lanka and Bangaladesh. The Hauck Group has been looking after the well-being of entire generations of babies since 1921. They cover the entire palette of pushchairs, baby products and toys. The global player is represented in many countries and in several continents. Western Europe, Eastern Europe, United States & Canada, and Australia have been one of the main markets for Hauck. The brand is confident of a fantastic potential in Indian subcontinent. To execute its ambitious plans, Aardee Specials has launched its channel sales program on the FI media platform. Mr.Rakesh Dhawan, Chief Executive, Aardee Specials is very excited with the product line and also the robust Distribution Model designed by their consultants - Franchise India Holdings Ltd. (FIHL) aimed at rapid penetration into all the major towns of India. “Hauck`s entry is a boon for Indian consumers who can now buy the best prams, rides, highchairs, strollers and walkers which they either brought from abroad or had to compromise on quality. Indian consumer has now graduated and matured. Hauck`s products hold great future across India. Franchise India foresees an estimated trade potential of INR 10 Crores in the next three years. Besides hard core distribution, there also exists enormous potential for Institutional and direct sales.” said Mr. Gaurav Marya, President, Franchise India Holdings Ltd. With attractive Channel schemes in place, the company has developed a diverse, broad-based program made up of several product lines, which enables them to meet client`s needs. The superior technology, design and the comfort that comes with it; gives a feeling of security, and ensures that babies smile happily too! About Franchise India Holdings Ltd. Franchise India Holding Limited is Asia`s integrated Franchise consulting company since 1999 with an absolute authority on Franchising, Licensing, Retailing, Real estate and Marketing and has already consulted many major brands in past few years like HCL, MGF, Kwality Walls, Tata, Gitanjali, HSBC, Levis, JK Tyres, Lakme, D`damas, Adidas, Euro Kidz, The Apollo Clinic, Chhabra 555, Kidzee, Motilal Oswal, Rosebys, Next, Welhome and more through media, advisory and exhibitions. With its strategically formed divisions, FIHL has created its own niche as the pioneers of franchise industry and a small business authority.