E-commerce

Being Human to soon have its own e-commerce portal

Opportunity India Desk
Opportunity India Desk Sep 29, 2017 - 1 min read
Being Human to soon have its own e-commerce portal image
Apparel and accessories brand, Being Human Clothing is rapidly planning to launch its own e-commerce portal.

Apparel and accessories brand, Being Human Clothing is rapidly planning to launch its own e-commerce portal.The brand also looks forward to launch its boys collection in SS16. Being Human was launched in 2012 and currently has 15 franchise and 26 company owned stores.

Kunal Mehta, VP- Marketing and Business development, Being Human Clothing informs: “Being Human Clothing has targeted to further expand its reach across the globe. We are also aiming at launching our own e-commerce portal to make the brand available in a few clicks. With the launch of the boys collection in SS16, we aim at becoming a complete one stop family brand.”

 

The brand that is a collaborative venture between Mandhana Industries Ltd. and Being Human – The Salman Khan Foundation uses its royalties from the brand to support the twin causes of education and healthcare for the underprivileged children in India. On the international expansion Mehta comments: “Our overseas units planned for this year are South Africa, Canada, Singapore and Malaysia. We already have three units in Nepal and two in Mauritius. The business model will be franchise only.”

Being Human also has over 500 Point of Sales globally including presence across various online mediums.

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