Birla Shakti Concrete is getting on an expansion drive after successful operations in Pune and also announced adding new green field RMC plants in Maharashtra by 2018.
Birla Shakti Concrete, Ready Mix Concrete being promoted by Kesoram Industries Limited, Cement Division of the flagship company of BK Birla group.
Company recently launched Birla Shakti Concrete in Nagpur and announced additions of two more plants in Navi Mumbai and Chakan, which are expected to be commissioned with a total investment of Rs.600 million by 2020.
The new plants will improve customer focus by catering not only to several core areas of their existing client base but also serve new customers in and around the western corridor including Hinjewadi, Wakad, Baner, Tathavade, Pimple Saudagar & Balewadi.
With this expansion, the company aims at accelerating its growth in concrete segment.
Abhijit Lunkad, Franchisee Promoter, Birla Shakti Concrete said, “Our expansion strategy is aimed at accelerating Birla Shakti Concrete's organic growth momentum, while enhancing competitiveness and increasing our footprint across Maharashtra.”
I. K. Purohit, Senior Vice President – Sales & Marketing, Birla Shakti Cement said, “Going forward, the supply of superior and consistent quality concrete tailored to specific industry requirements will be vital in creating innovative and sustainable building solutions. Our franchise agreement enables us to set up the right processes and technology in place to make us the partner of choice for our customers well into the future.”
He also added, “Our brand legacy coupled with in depth industry experience, expertise, and long standing relationships will further strengthen and expand our capacity to drive meaningful growth.”
The company’s existing facility in Wagholi is India's largest and most advanced Ready Mix Concrete production facility. It produces the complete range of market-leading, high performance concrete mixes from M7.5 to M110 grades (including M10 pumpable concrete), designed to meet stringent IS Code specifications and new-age construction applications including custom light weight architectural and structural precast concrete.
