Chhabra 555, well-known Indian ethnic wear retailer, has opened yet another franchised showroom at Bulandshahar in Uttar Pradesh (UP). With this new store the brand plans to strengthen its presence in UP. The vision of the company is to become the ambassador of Indian culture by taking Indian ethnic wear for women to every nook and corner of the world.
At present Chhabra 555 have approximately 50 boutiques in the country. The company targets to open 10-15 outlets every year. It started as a small sari shop 50 years back in Jaipur, Rajasthan. However, now it has expanded successfully in Uttar Pradesh, Madhya Pradesh, Orissa, Assam, Chattisgarh, Gujarat, Uttarakhand and Kashmir.