ClubLaptop to take franchise route for expansion

ClubLaptop, a laptop services and accessories provider is planning to open 300 stores across the nation by 2011 through franchising.

The company is a unit of Refeel Cartridge Engineering Pvt. Ltd, which has started its franchising operations in December 2009. Commenting on the venture, Alkesh Agarwal, CEO, Refeel says, “These days, laptops are outshining desktops. A laptop offers mobility and ease of use, while desktops are on a steady decline, both in terms of usage as well as in sales in the metro markets. In addition, desktops have proper after-sales support team, whereas, in the laptop segment, dearth of proper services is plaguing the field. It is in this realm that we are targeting to venture into this segment.”

The aim of ClubLaptop is to become a one-stop solution to offer quality service to laptops as well as provide the latest gadgets when it comes to laptop accessories. As Agrawal says, “We have excellent contacts nationally as well as internationally, and hence procure spare parts and related equipment from these locations. We have always maintained one objective and that is never to compromise on quality. Hence, it is our endeavor to offer the best services at reasonable prices."

Presently, the company supports 16 franchised stores in 13 cities of India. Now it is planning to achieve success by enhancing the broader community of franchisees and consumers.