Coldwell Banker India to open 100 franchise centres

Coldwell Banker India, a residential real estate franchise system, is looking at opening its 100 franchise units in next three years. The brand's plans include opening 30 franchisee-run centres in Mumbai in the first year and then in Pune, Bangalore and the NCR. Coldwell Banker India is a master franchisee of Coldwell Banker with exclusive rights to appoint franchisees, to develop and market the brand in the Indian sub-continent. 

As per Ramnik Chopra, Managing Director, Coldwell Banker India, “Coldwell Banker India is an extremely consumer and retail focused organisation, and would like to provide quality real estate brokerage services across India. Therefore, we understand that the only way to grow is by taking the franchising route. Shifting consumer trends indicate growing preferences for branded products, global exposure and use of international brands building growing demand for quality and standardized services.”

Coldwell Banker has a footprint in 49 countries, has 84,000 agents and 3100 offices worldwide.

“With the growth in the economy fuelling robust real estate growth, consumers are seeking ethical, transparent and professional transaction processes in India. Coldwell Banker’s entry into India marks a significant effort of a world-class brand to bring the best practices, processes and tools to the Indian real estate brokerage market which is on the cusp of moving towards an organized and ethical business profession,” he adds.

The brand hopes to transform the residential sales process and significantly enhance the customer experience in transacting with a property pan-India.