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Cookie Man popularly known in India as a brand of fresh baked cookies recently opened its first franchise outlet in Bangladesh. Located in Dhaka, the store offers the entire range of delectable offerings including cookies, muffins, donuts and brownies.
Elaborating on Cookie Man’s international expansion, Anupam Saluja, CEO, Australian Foods India Pvt. Ltd, said: “Our journey in India has been both challenging and rewarding. We are excited about the launch of our first store in Bangladesh and expect to reach sales of Rs 5 lakh per month. In the near future, we plan to expand our presence to other locations, including Sri Lanka.”
Cookie Man began operations in India over a decade ago, with its first fresh-baked premium cookie store in Chennai. While the brand operates in a very niche segment, it has grown 15-18 per cent year-on-year over the last three years and is currently having 60 stores across 24 cities in India. For opening Cookie Man franchise, the investment of Rs 10 lakh- Rs 30 lakh is required. A minimum of 50-500 sq.ft area is required for opening the brand’s store.
Australian Foods (I) Pvt. Ltd is an Indo-Australian joint venture. Way back in 2000, the company commenced its business operations in India. Cookie Man works on a franchise model and more than half its stores in India are franchised. Cookie Man was founded by Kevin Hicks in Australia. He started out by selling his grandmother’s fresh-baked cookies from door-to-door. Cookie Man built a successful retail formula that has seen Cookie Man become the cookie of choice across Australia and enabled a global expansion.
