Curves International Inc. the US-based women’s fitness club is now in India. The company is all set to open up to 250 fitness centres in India through its master franchise - Curves India by 2014 via franchise route confirms company official. Curves is a woman owned and managed business with over 4 million worldwide members and 10,000 branches in 85 countries. The brand presents a franchise opportunity for women entrepreneurs in India. The changing Indian demographic and its busy lifestyle calls require effective fitness services. Curves centres also offers an innovative, 30-minute fitness program that combines strength training and sustained cardiovascular activity through safe and effective hydraulic resistance.
The brand has a proven franchise model and all Curves centres are franchised across the globe. Curves products include exercise as well as diet and weight management solutions. The brand has been rated sixth in the top ten franchise brands worldwide.