Dhananjai Apparels to expand via franchise route

Dhananjai Apparels Pvt. Ltd, pioneers in manufacturing of kids wear apparels for more than fourty years plans to expand their network in all major cities of India through their brand ‘E-Teenz’ in the organised market. The company now wants to franchise with the expertise of Francorp.

Backed by an excellent infrastructure and an in-depth knowledge of the industry and market trends, E- Teenz has emerged as a powerful value based kids wear brand with styles matching international standards. After establishing their presence in the manufacturing sector for decades, E- Teenz made its entry into organised retail sector a decade ago through MBO’s and LFS across India and now have successfully positioned itself as a value brand in the kids wear segment. The company also offers Popeye licensed kids wear in the Indian markets. Their vast range consists of knits and woven apparels. It offers unmatched quality and promise to develop business opportunities with innovative calibre which makes E-Teenz an enormous opportunity for investors.

Commenting upon the association, Gaurav Marya, President Francorp said “Today, with the improved economy and high disposable incomes the demand for numerous brands in India has escalated. As per the latest report released by IMAGES and IRS, Indian kids wear market is at INR 32,000 crore. This provides unlimited opportunity in the market for brands such as Dhananjai to set a mark by expanding appropriately and creating a substantial franchise network.”

For further information, please contact:

Franchise India: Payal Gupta@98113 90248/gpayal@franchiseindia.net