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E-teenz, a retail venture of Dhananjai Apparels is all set to increase its presence across the nation by March 2012.
E-teenz, a retail venture of Dhananjai Apparels is all set to increase its presence across the nation by March 2012. The company is planning to open 100 franchised EBOs, along with increased presence of its shop-in-shops and distributor network, confirms Somnath Chatterjee, President (Marketing), E-teenz.
Presently, the company is operating through eight EBOs, which include one each in Kolkata, Haryana and Mumbai, two in Gujarat and three in Maharashtra. Nine more are in the pipeline to be set up by March 2011. Besides this, E-teenz has also started shop-in-shops within large formats which has grown to 250 now and it is aiming to double the number in six months.
