
Australian skincare and make-up brand, Natio is eyeing to double its points of sale to 20 by the end of FY2017 in India while continuing to focus on e-commerce channels to drive its sales.
Divya Thukral, Managing Director, Belle Vous, said, "Online is our main sales channel and we will continue to focus on it. This year, however, we are also looking at increasing our geographic expansion. We plan to double our points of sales to 20 by end of this financial year,"
The brand has 10 points of sales in India and sells its products through Sephora, Shoppers Stop, Lifestyle and general trade outlets. It also sells its products through e-commerce players, including Amazon, Flipkart and Nykaa.
Belle Vous, exclusive distribution partner for Natio, also plans to sell Natio products in South East Asia and West Asia.
Thukral said, "We have rights for South East Asia and Middle East. We will look entering these countries next months.”