Founded in 2006, Ezeego1.com, the online travel search site launched three new franchise stores in Bengaluru across the bustling locations of Malleswaram, Old Airport Road and Jayanagar. The stores will provide all travel services offered on the website such as flight tickets, hotel booking, car rentals, holiday packages, rail, cruise, bus, sightseeing, visa and insurance.
With the opening of these franchise stores, Ezeego1.com aims to strengthen its presence in the promising travel market of Bengaluru and provide an alternative channel of booking which will enable customers to interact with travel counselors on a personal basis. Now, Ezeego1.com has a total strength of 21 franchisees in India.
Speaking on the launch, Neelu Singh, COO, Ezeego1.com said: “Bengaluru is one of the priority markets in our expansion strategy. We have a strong offline presence in north and with this launch we aim to get a strong foothold in south as well. The new store will be an extension of our website and will cater to those customers who are more comfortable with the conventional way of making travel bookings, be it tickets or holiday packages.”
As with all other stores, Ezeego1.com will provide the franchisee with an active marketing, technical and store development support. The marketing activity will include print and radio advertising, attractive and preferential commercials. Store development support will include store designing to reinforce the brand’s look and feel. Training and technical support will be provided to all franchise staff to effectively address the changing technology and enhance customer interface.