Ferns `N` Petals adding 30 more outlets

Well known chain of floral boutiques Ferns ‘N’ Petals plans to add 30 more outlets in the next financial year. Mr. Vikas Gutgutia, founder and Managing Director informs, “At present Ferns N Petals has 87 Outlets across 35 cities in India . After creating its presence in ‘A’ class cities, Ferns N petals is now establishing itself in ‘B’ & ‘C’ class cities, with a motive to reach and serve its clients in a best way. For the current fiscal year, the company is targeting a turnover of Rs 40 crore. Besides, the company is eyeing a business of over Rs 50 lakh on the back of Lok Sabha elections, including supply of bulk flowers and stage decoration. Mr. Gutgutia further informs, “Each franchise needs to invest Rs.6 to 7 lakhs for a franchise which includes a franchise royalty but excludes the cost of the area. The area required is 200 to 300 s.q feet. A potential franchise is the one who invests quality time for the growth of the brand and works sincerely to grow with the brand. Apart from this a person should have a strong monetary back up support to establish the business in the starting few months”. The company procures 80 per cent of flowers, including roses, from within India , while 20 per cent — mainly orchids and tulips — are imported from China and Thailand.