Fila India to expand through franchising

Fila India, a sports lifestyle brand is all set to open 60-70 outlets across the nation in the next three years. These will be opened through a mix of both company owned and franchised outlets, confirms a company’s official.

The company is targeting at the major metros and tier I cities across the nation. Presently, the brand is available at around 800 multi-branded stores throughout the nation. The company is known for its variety of apparels, footwear and accessories.

Fila entered India in 2002 through a licensing agreement with Mumbai based Cravatax, which is also involved in distributing fitness equipments.