Franchise India Brands to aid Strands’ expansion

Strands Salon and Spa, a premium hair and spa salon, has engaged the expertise of Franchise India Brands Limited (FIBL), a part of Franchise India Group, for its strategic nationwide expansion.

Commenting upon the association, Sonya Chowdhry Grover, Director Planning and Strategy, Franchise India Brands Limited, said, “FIBL would help Strands to maintain its strong brand equity, which is staying committed to become the best and the biggest salon brand in the country. FIBL would also ensure that the investors have a clear view of the market and its huge opportunities that lie in front of them, so that there is a smooth transaction between the brand and its prospective franchisees.” Naunihal Singh, Co-Founder and Managing Director, Strands Group Pvt. Ltd, said, “Franchising is an apt business model to expand, especially in a country like India. Expanding through franchisees will keep us updated of the competition, changes in market trends and new opportunities specific to the market we are targeting.”

Presently, Strands is successfully running in places like Delhi, Chandigarh, Panchkula, Mohali, Ludhiana, Yamunanagar, Panipat, Patiala and Trivandrum. Now, the company is looking at expanding overseas and is already exploring the European markets.