Fitness chain, Gold’s Gym India has aggressive plans to expand pan-India. The brand is eyeing tier I and II markets for further growth. Gold’s Gym has its footprint in 41 cities with 66 franchise and 16 company owned units.
G Ramachandran, Director and Promoter, Gold’s Gym India says: “Gyms in India bank heavily on its result oriented services, reasonable charges, good equipment, trained staff and convenient locations. For the brand to grow, it is very important to have like-minded business partner to take it forward. Gold’s Gym has progressed rapidly because of the franchise model. The investors take up a franchise, run it with the complete expertise from Gold’s Gym Head office and play a very important role in the expansion of the brand. So franchising route is very crucial as it helps you grow at a faster pace and make it a success.”
Gold’s Gym aims to have 150 operational gyms in the near future. Gold’s Gym has carved a niche in India in just 11 years. It is acknowledged for its unrivalled success in providing the finest equipment and fitness knowledge available to help its members achieve their individual potential. It follows a globally proven fitness training module with state-of-the-art infrastructure, delivery methodology and continuous upgradation through training programs with certified trainers and nutritional counseling.