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- [Funding Alert] Wellness startup SARVA secures funds to strengthen digital presence
SARVA, a yoga and wellness startup, has secured funding from US-based VC Fund Mantra Capital. This is the first strategic investment by Mantra Capital.
The round has seen a financial contribution from a close strategic partner, the Patni Family. Existing investor Fireside Ventures also participated in the funding round.
The fresh capital will be used by the startup to enhance its digital offering.
Sarvesh Shashi, Co-Founder, SARVA, said, “We are happy to receive this funding from Mantra Capital and the Patni Family Office. Their expertise, along with the infusion of funds, will provide a major boost to our digital initiatives, which are being conducted across 25 major countries globally.”
“Their (Mantra Capital and the Patni Family Office) expertise, along with the infusion of funds, will provide a major boost to our digital initiatives, which are being conducted across 25 major countries globally. During these times, people are constantly trying to find activities that help in redirecting their stress. And what better than yoga, a practice that can help you remain healthy and active both mentally and physically,” he added.
SARVA was founded by Sarvesh Shashi in 2016. The yoga and wellness startup offers access to yoga, mindfulness and wellness to the world through two approaches, physical and digital.
Currently, SARVA offers 25 forms of Yoga and aims to organise the presently fragmented yoga and wellness industry.
Jay Krishnan, Partner at Mantra Capital, stated, “SARVA’s unique blend of an offline and online playbook is ideal for a market like India. The learnings from the offline market positions SARVA to uniquely tailor its content to be curated on the online platform. Mantra’s policy of backing tech for human good at a time like this is a validation of our support of entrepreneurs like Sarvesh and his team.”
SARVA had raised Rs 20 crore from Fireside Ventures and other investors in December.