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- Hafele India to take its store count to 100 by 2016
Häfele India is seeking to double its footprint across India. Commenting about their plans to strengthen their presence through franchise model, Jurgen Wolf, MD, Hafele India says, “Currently, we have around 82 franchise showrooms across the country and we intend to take this number up to 100 by the end of 2016.”
With a strong focus on kitchen fittings, Häfele has managed to become the leader in this field in India. The franchise concept of opening Häfele Design Studios was pioneered in India. Häfele, through its franchise model, focusses on offering a complete kitchen solution under one roof. The brand not provides contemporary kitchen hardware but also sell appliances, sinks, faucets, luxury surfaces and lighting solutions through our franchisees. The brand also offers a complete package – from product functionality to consultation and designing and finally after-sales services.
Häfele has its roots in the Swabian region of Germany. It was established in a small town called Nagold in 1923 and has grown since then into a worldwide network that caters to all home interior demands and provides the latest home improvement trends and solutions to its customers across the globe. Häfele India was established as a wholly owned-subsidiary of the Häfele group in 2003 with its head office in Mumbai. Over the last decade, the subsidiary has emerged as one of the leading home solutions provider in the Indian market as well as in countries like Sri Lanka, Bangladesh, Nepal and Bhutan.