Haier, the global leader in home appliances & consumer electronics, has opened a first of its kind experience store in Lajpat Nagar, New Delhi. Spread across 3,000 sq. ft. area, this experience store showcases some of the most intuitive and advanced products from Haier to help consumers make their lifestyles future-ready.
The store gives a sneak peek into a connected world where home appliances are synced and interconnected with each other. Haier has conceptualized this store focusing on the four most important physical spaces in the home like Smart living room, Smart kitchen, Smart bathroom and Smart bedroom.
Eric Braganza, President, Haier Appliances India, said, "This is a moment of great pride for us and we are excited to announce the launch of first of its kind experience store for our consumers in the national capital of New Delhi. Today’s consumers are embracing IoT technology that allows them to access their home appliances in an intuitive manner. At Haier, we understand the evolving needs of the Indian consumer to create smart solutions to address their requirements. This store showcases Haier’s futuristic products and intelligent devices all under one roof."
"India is an important market for us and this is another significant milestone in our journey. The exclusive store aims to be a one-stop-shop, which will showcase the smart home appliances and fulfil the demands of consumers with a diverse range of Haier products," added Eric.
