Hero Electric Brings In All New, Smart, Connected Range Of Optima CX and NYX

Opportunity India Desk
Opportunity India Desk Mar 15, 2023 - 4 min read
Hero Electric Brings In All New, Smart, Connected Range Of Optima CX and NYX image
These latest Hero Electric two-wheelers boast a best-in-class optimized powertrain, and enhanced safety, ushering in a new era of smart-connected mobility.

Hero Electric, one of the pioneers in the electric vehicle industry, has launched its three new products including the Optima CX5.0 (Dual Battery), Optima CX2.0 (Single Battery), and NYX (Dual Battery).  

These latest Hero Electric two-wheelers boast a best-in-class optimized powertrain, and enhanced safety, ushering in a new era of smart-connected mobility.

Speaking at the conference, Sohinder Gill, CEO, Hero Electric, said, “Our diverse portfolio has been offering a powerful value proposition catering to varied mobility requirements of the discerning Indian consumer. Our core philosophy has been designing bikes that are safe and super-efficient. The extensive feedback from our six lakh bikes over 15 years has helped us design our new range of power trains that converts almost every drop of battery power into useful km.”

“The secret lies in a super-intelligent close-loop sync system that senses in real-time, every little variation in the load and road condition to deliver just the right amount of energy without any wastage. Going by the popularity of the looks of our bikes, we have largely retained the outer designs and worked upon the bones and muscles to offer the new Avatars of our five lovable platforms that comprehensively cater to the entire spectrum of ‘Real value for money’ customers,” he added.

The new range of electric scooters boast cutting-edge Japanese motor technology for a smoother ride and German ECU technology for unparalleled precision performance, built to withstand varied Indian weather conditions, even in the most remote areas.

He said, “Our top-of-the-line models come with innovative features like an ‘hibernating battery technology’ and ‘dynamically synchronized powertrain’. It will also lead to improved vehicular diagnostics through the built-in software, including remote maintenance, ultimate battery life protection, and increased charging efficiency.”

Commenting on the launch, Naveen Munjal, Managing Director, Hero Electric, said,“After 15 years of unwavering commitment towards building India's electric vehicle ecosystem, we are fully dedicated to realising the country’s electric mobility mission. Our continuous efforts are focused on bringing this vision to life sooner rather than later. Each of our products has undergone an exhaustive R&D process with a primary focus on ensuring customer safety. In tandem with this, we have also worked closely with our partners to cater to the surging demand for EVs in the country. As a result, we are proud to announce that we are all set to roll out over 1 million vehicles annually from our manufacturing units.”

“I am sure that EV adoption will surpass all the projection of EV share in the market in 10 years. Current plants are being turned into the green ones and future ones will be built green,” Munjal added.

Hero Electric is leading the charge in the e2W segment and is committed to expanding its manufacturing capacity, and distribution network, to strengthen the EV ecosystem. With a brand new modern factory under construction at Ludhiana and the strategic partnership with the Mahindra Group, the company now has a manufacturing capacity of half a million bikes and plans to set up a greenfield plant at Rajasthan with an annual production capacity of 2 million units.

Additionally, it has partnered with the India’s leading EV component makers like Battrixx, NIDEC, Exicom, Seksui and many others to develop ‘grounds up’products for faster EV adoption and easy accessibility. It has helped create category awareness through initiatives like the Green Helmet and Let India Breathe, supported the infrastructure development via the Preferred Garage Owners programme, and set up charging stations to meet its mission of No Emission. 

The newly launched Optima CX5.0 available in Dark Matt Blue and Matt Maroon and Optima CX.20 will be available in Dark Matt Blue and Charcoal Black colour schemes available at our dealership, Pan-India. Whereas, NYX will be available in Charcoal Black and Pearl White colors. Hero Electric Comfort and City speed scooters will be priced between INR 85,000 – 95,000 and INR 1,05,000 – 1,30,000.

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