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- How To Start Your Fitness Business With No Money
Starting a business is risky. Starting a business with no money is even riskier. Lack of capital is a common excuse for failing to start a business. It is surely difficult but not impossible.
Here are some world famous brands that started with almost nothing: Apple, Disney, Google, Harley Davidson, Hewlett-Packard, etc all started in garages. Nike Founders, Philip Knight, and Bill Bowerman started selling training shoes from their car trunk. Therefore, you don’t need a miracle, but you need to follow certain steps along with determination and passion to successfully start a fitness business with no money.
Start Small:
You can’t start a fitness centre of 3000 Sq. ft without any money. It’s safer to start your business at a small-scale level. Begin with meeting clients in their homes to build a clientele with almost no overhead. You could also consider renting gym space in your area or borrow money from friends or family and then work your way up. Do not exhaust your personal savings; it will jeopardize your financial well-being.
Take financial inventory. Estimate your personal and business expenses. Then review your generated revenue and calculate how much will be needed to keep the doors open.
Low-cost marketing
You cannot comprise with marketing, even if you don’t have any capital. Fortunately, there are various effective marketing strategies available you can use without emptying your wallet. You can use business cards for the promotion of your business. Social media is the most inexpensive and powerful tool for promotion, so make full use of it. You can also consider cross-promotion with other businesses, and give out free trials of your fitness services.
Do It Yourself
When you are starting a fitness business with no money, you have to do all the work on your own. Make sure that you are first starting with just yourself as an employee. This will keep your costs down and you will be able to take in all the money. This is the best way to build up your cash reserve.