HealthifyMe, Indian health and fitness app, has forayed into Malaysia to provide its services such as diet and fitness plans. The move is part of Bangalore-headquartered company's overseas geographic expansion into South-East Asia.
Tushar Vashisht, Co-founder and Chief Executive of HealthifyMe, said, "We will expand across southeast Asia to Singapore, Indonesia and enter the Gulf region over the next quarters."
HealthifyMe has raised $6 million from Innoven Capital and existing investors. This was an extension of the $12 million Series-B funding it raised in February this year.
The company has also hired a team of nutritionists and fitness coaches for developing personalised diet and fitness plans for its South-East Asian users.
The startup is further looking to expand its services across southeast Asia to Singapore, Indonesia and will also foray into the Gulf region over the next quarters.
Vashisht stated, "We have always seen ourselves as a global product company and have built our app in line with global standards of quality and excellence. More than 10% of our 8 million user base, 10% of our coaches & 20% of our overall revenues are already coming from international geographies."
"Our foray into southeast Asia is an effort to offer a local and curated experience to users there, providing the same level in terms of quality of coaches and technology support our users in India enjoy. We will enter more markets soon," he added.