In an exclusive interview with educationbiz.com, Mr. Sirish Turlapati, Chairman & Managing Director, Iris Educare, talks about their franchise network and what drew them towards the franchiding world.
What makes your brand promising (USP of the brand)?
With about 150 preschools PAN India, Iris Educare is planning to open 150 preschools PAN India in next 12 months.Iris Educare, highly focused on Technology: Talking pen, which reads all our books, 3D AV Theatre, ERP, Mobile App, CC TV surveillance, Support management System and Transport Vehicle Tracking System.
Innovative Learning Centres, like Little Picaso, 360º Fitness Studio, Amphi Theatre, O2 Organic Farming etc., which helps to improve children’s motor skills, confidence, communication skills, leadership qualities etc.
When did you start franchising & what attracted you towards franchising?
It all started aiming to deeper market penetration where 80% market is still unorganized and huge scope for quality preschools. Also, the USP of the company is tilted towards Transparency & Effective Support System, along with several International Collaborations
How has been the franchise network in so many years?
Since inception, we have dream target to reach 1000+ schools in seven years. So, our next 5 years target would be to achieve 700 to 800 schools. We have about 150 preschools PAN India. We are planning to open 150 preschools PAN India in next 12 months.
Tell us about the franchise facts of your brand.
Well, we have 95+ institutions which are company-owned and also franchised. The investment required is between 5 to 12 lakhs. The area required is 1500 sft. to 4000 sft independent building with an expected RoI of 50%. We Prefer PAN India with an expected break-even of 1 year
