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- Just like Facebook, IIT Kharagpur alumni develop social network for foodies
This festive season connect with fellow foodies, spread the word about an eatery and discover exciting places to grab a bite courtesy ‘Eatable’ a social network for food lovers created by IIT Kharagpur alumni. The platform not only helps food lovers and tourists find the best places to eat at a particular location, it also aids businesses to widen their reach.
Three alumni from IIT Kharagpur Mainak Sarkar from the Electrical Engineering Department, and Pritam Khan and Sumit Agarwal, from the Computer Science and Engineering Department developed this social network-cum-utility platform for foodies anywhere in India accessible both on mobile and desktop.
The fourth co-founder is Abhijit Ghosh, a Civil Engineering final year student from IIEST Shibpur.
Mainak Sarkar, Co-founder & CEO, Eatable said “It is a social network just like Facebook but exclusively for food lovers where they can connect with other fellow foodies and also their favourite eateries. The idea came from problems faced by travellers at new or unknown places about the availability of choice of food, locations and quality. A person can add a place, they had food at and liked, to the platform via the ‘Discovery’ post option which adds that place to our database. It allows eateries (restaurants, cafes, bars, pubs and others) from any location with internet access to join the platform and connect with their customers and keep them engaged and updated about all their activities in real time.
“Users can follow and recommend the places they visited and liked. When a user recommends, a notification is sent out to all their followers about it and it remains saved. So this recommendation helps businesses by spreading word-of-mouth publicity.”