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Keys Resorts has added Keys Ras Resorts Silvassa to its portfolio. It is the third franchise of Berggruen Hotels Pvt. Ltd. The resort in Silvassa is ideal for weddings, social, fraternal, institutional get-togethers and corporate gatherings.
Conveniently connected to Mumbai, Surat, Baroda and Ahmedabad, Keys Ras Resorts is spread across 10 acres of lush green land. The room array includes scenic river view rooms, garden view rooms and exclusive Portuguese styled suites. For a great food and beverage experience, Keys Ras Resorts offers guests a world cuisine air conditioned indoor restaurant, an outdoor café and an exciting bar cum nightclub.
Sanjay Sethi, Managing Director and Chief Executive Officer, Berggruen Hotels, said: “The launch of Keys Ras Resorts is an important milestone for Berggruen Hotels. It reaffirms the rapid growth story of the Keys brand. We are excited about the Silvassa property which has, over the years, developed a strong reputation as a premier resort in the region. With the added brand and marketing strength of Keys, Ras Resorts Silvassa is now poised for a new leap in enhanced guest experience and market share.”
Funded by Berggruen Holdings, a New York headquartered proprietary fund, Berggruen Hotels was formed in September 2006. Berggruen Hotels launched its first brand Keys Hotels in January 2007 and positioned it as mid-market hotels. Keys Hotels already boasts of 36 hotels in India including those under development and follows the following modes of growth: Management contracts, selective lease and franchise model.
