Mergers & Acquisitions

KFC joins hands with IRCTC to deliver meals on train

Opportunity India Desk
Opportunity India Desk Sep 29, 2017 - 1 min read
KFC joins hands with IRCTC to deliver meals on train image
People travelling in trains can now enjoy KFC meals on board as the fast food chain has tied up with IRCTC to start a delivery system for passengers as per PTI.

People travelling in trains can now enjoy KFC meals on board as the fast food chain has tied up with IRCTC to start a delivery system for passengers as per PTI. Now a person travelling on train can order KFC meal, while booking ticket through IRCTC from July 20 onwards, under e-catering service initiatives, KFC said in a statement.

Presently, this facility is available only on 12 trains passing through New Delhi railway station. However, it will be expanded to Vishakhapatnam, Hyderabad (Kacheguda) and Bangalore (Yeshwantpur) stations over the next 10 days, the statement added.

"Consumers will have to visit the IRCTC website or call on 18001034139 (Toll Free) to place their order. A password will then be sent by KFC to the consumer's mobile phone which will have to be mentioned at the time of delivery," it said.

The service will initially be limited to trains which do not have pantry cars and subsequently would be expanded to trains like Rajdhani and Duronto. E-catering service is a joint effort from KFC and IRCTC to provide fresh food to the passengers on trains.

"As a much-loved restaurant brand, we think that this initiative gives us a great opportunity to bring the creaveable taste and quality of KFC to our fans, even when they are travelling. We intend to expand the service to other stations over the next few days," KFC India Chief Marketing Officer Dhruv Kaul said.

KFC Corporation is a subsidiary of Yum! Brands and has 19,400 outlets in 120 countries.

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