Kids Camp to expand via franchising

Kids Camp to expand via franchising

Kids Camp to expand via franchising
Kids Camp, a Mumbai based chain of one stop shop for kids’ apparel, baby products, shoes and toys is all set to take up the franchise route to expand its presence pan-India, confirms Parvez Kunda, Dir

Kids Camp, a Mumbai based chain of one stop shop for kids’ apparel, baby products, shoes and toys is all set to take up the franchise route to expand its presence pan-India, confirms Parvez Kunda, Director, Kids Camp.

The company is aiming to have 32 stores across the nation in the next two to three years via franchise route. The initial focus of the company will be on the suburbs in Mumbai, followed by Pune, Nasik, Aurangabad and then Nagpur to expand their network via franchising. Presently, the brand is operating through two outlets in Thane and Mumbra of 1,000 to 1,500 sq.ft. A third outlet, under the brand name of Kids Kingdom (50 per cent partnership) is located at Masjid Bunder.

The store is a one stop shop for kids apparel, baby products, shoes and toys. The price range for casuals is as low as INR 60, whereas fancy wear may go up to INR 1,200.

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