Lawman, a casual wear brand from Kewal Kiran Clothing, plans to open 15 stores, through the franchise route by March 2011. These will be a mix of EBOs and MBOs, confirms a company official. The company is targeting cities like Ujjain, Patna, Raipur, Bengaluru and Chandigarh for expansion.
Launched in 1998, the brand presently operates through six EBOs; three in Mumbai, one in Bengaluru, and one each in Aurangabad and Andhra. These outlets are a mix of franchise and company-run stores. Besides this, it is also present in 1, 500 MBOs pan India.
Recently, KKCL has signed Bollywood’s latest style icon, Kangana Ranaut as the brand ambassador for Lawman.