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- London School of English plans to enter India through franchise route
India, being the hub of economic boom has drawn the attention of overseas business houses to set up their offices in the country. Though India has a strong English-speaking populace but for the ever growing presence of the MNCs, be it in manufacturing or service sectors, the demand is on rise. As a result training institutes for spoken English are mushrooming every nook and corner of the country. However, there is lack of quality training institutes and this gap is going to be filled up with the arrival of The London School of English, the world’s oldest accredited English language school, on the Indian shore. The institute will operate through franchise business model and is scouting for eligible business partner for the north, south, east and west regions of the country. The London School of English Group managing director, Timothy Blake, said, “Many Indians have a flying start when it comes to using English, because they have a good existing knowledge of the language. But as the economy develops there are increasing numbers of Indians who need English but were not educated in it. In addition, the key need is for people to be proficient users of the language, not just to understand it, and there are sometimes accent issues - some Indians, while undeniably fluent in English, can be hard for non-Indians to understand. As we add to our international operations I see India as having huge potential. We are greatly looking forward to exploring possibilities in this dynamic market.” Headquartered in London, and operating through a network of international centres, The London School of English Group offers a wide spectrum of courses: from English exam preparation and General English to Business English, soft skills and tailored industry-specific courses for multiple sectors. Client organizations - drawn from Europe, Asia and Latin America - include many MNCs and government ministries. All courses offered to franchisees are based on the materials and teaching methodology used by LSE in London, or those developed in addition for Franchisee use. Academic Directors are either sent out to the school from London, or trained in London before starting work in the local operation.