Madame to strengthen its base in India

Madame, a women’s western wear brand is planning to take its count to 200 by 2012. As told to Ramanjit Kaur of FIHL, “With the growing demand of our products, we have decided to expand our presence to cater to the burgeoning population. The opening of new stores will help us achieve our objective. Our plans are to open 200 exclusive stores by the year 2012, which will be a mix of company-owned and franchise-owned,” says Bipin Jain, Managing Director, Madame.

Madame is known for producing world class products focused on the evolving global fashion trends. The company has aims of recreating the fashion standards in the international market and achieving an appropriate balance of latest trends, quality and elegance. With more than 15 years in the Indian market, Madame has been the first and only home brand to provide women’s apparels exclusively.