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Global Demand For Indian Organic Food
India’s progress in the organic sector has been remarkable. Currently, India is emerging as a key player in the global arena, exporting over 300 products in 20 different categories to over 20 countries. According to research, the demand for Indian organic food products is ever increasing globally. The export of organic products is recorded worth $515 million, registering an increase of 39%.
Additionally, India is the largest exporter of the largest number of organic producers in the world and is the second largest exporter of organic products in Asia after China. The increasing export market coupled with the Government’s support is making organic cultivation in India highly successful.
Key Drivers of Organic Market
Increase in urban population implies growth in per capita purchasing power as well as a change in lifestyle and food habits. The urban consumers are open to paying increased prices for organic food products
The major demands under the organic product category are for oilseeds, cereals & millets, sugar, fruit juice concentrates, tea, spices, pulses, dry fruits, medicinal plant products etc. The biggest buyers of organic products include countries like USA, Canada, Israel, Vietnam, Mexico etc.
Shunning the use of chemical fertilizers
In recent years, there has been an increase in health concerns among consumers. They have started giving importance to the nutrient content and the quality of the food they eat, thereby resulting in an increase in the consumption of organic food.
The demand for organic agricultural products produced is on the constant increase worldwide as consumers are shunning the use of chemical fertilizers and pesticides.
Government Support
The Government of India is promoting organic farming and the consumption of organic food in the country. Financial assistance is provided to farmers who are adopting organic farming under various central sector schemes
Technological Advances
Innovative technologies like artificial intelligence, imaging and renewable energy among others are being developed by private companies for the organic food industry. Innovations like Solar powered cold storage for fresh farm produce or Hyperspectral Cameras to gauge the quality and shelf life of the product, may help tackle various challenges faced by the organic sector.
