Miraaya seeks expansion

Miraaya seeks expansion

Miraaya seeks expansion
Miraaya Apparel & Trading Pvt. Ltd, an Indian ethnic women wear brand is looking forward to expand its presence across India.

Miraaya Apparel & Trading Pvt. Ltd, an Indian ethnic women wear brand is looking forward to expand its presence across India. Currently, the brand operates 15 outlets all across the country. The company is targeting at increasing the outlet count to 75 in the coming years.

Taking up a franchise of Miraaya requires an area of 300-500 sq. ft along with an investment of Rs 12 to 15 lakh. Preferably, Miraaya would first target the category B and C cities for its expansion.

Since its inception in 2010, Miraaya has established a niche clientele in the market and offers affordable ethnic women wear with the blend of traditional and contemporary designing.

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