The premium apparel and accessories brand for men, Nautica, has opened an exclusive showroom in New Delhi in Rajouri Garden. This is the third show room of the brand in the country, via franchise route. The Planet Retail Group has brought Nautica to India.
The Rajouri Garden store is spread across 893 sq.ft area, currently showcasing the latest Nautica Spring 2011 collection for men. Nautica is about more than just an apparel brand. It represents a lifestyle, a love of the ocean and a classic sense of style. With the launch of the store, the brand offers a special introductory offer ‘Shop for apparel worth Rs 6,000 and get a six piece towel set worth Rs 3,000 free.
The opening of the store has also unveiled the new Beachcomber design concept. The Beachcomber is inspired by the vacation home near the water, with a comfortable, lived-in look. From the water graphics around the entrance to the fitting rooms with navy curtains and rope tie-backs, the consumer is enveloped in the Nautica lifestyle.