Nilgiris, a retail store chain of south India, has opened its 100th franchised outlet in Chennai. The company has its presence in cities like Karnataka, Tamil Nadu, Andhra Pradesh, Kerala, Bengaluru and Chennai. According to company officials, out of the 100 stores, 99 Nilgiris stores are franchised.
The company has further plans to set up outlets in cities like Mumbai, Pune, Delhi and in NCR in the northern region in the coming years.
Nilgiris, a household name in South India, has set up new standards in the retailing sector in the region. The USP’s of the brand is its private label range which has been recognised for quality and freshness. Moreover, Nilgiri’s has a strong heritage in ‘fresh’ products like dairy and bakery for which it has state-of-the-art manufacturing facilities in Bengaluru. In addition, franchisees offer excellent services to consumers which make shopping a great experience for them.
Nilgiris, which started its operations in 1905 has now grown from being a Dairy Farm specialising in butter to a supermarket chain of 100 stores spread across India's southern states.