Oben Electric Launches Experience Centre in Bengaluru

Opportunity India Desk
Opportunity India Desk Sep 04, 2023 - 2 min read
Oben Electric Launches Experience Centre in Bengaluru image
The brand further plans to expand its footprint to all metro cities of India by the end of this fiscal year ensuring wider access to its groundbreaking electric motorcycle.

Oben Electric -- an electric motorcycle brand has opened its first company-owned experience center in Bengaluru’s HSR layout for customers. The experience centre spread into 3000 sq. ft. is dedicated to showcase company’s flagship electric motorcycle ‘Oben Rorr’, making it one of India’s largest electric two-wheeler experience centers.

According to the official statement, Oben Electric aims to revolutionize how customers experience electric vehicles. The experience center goes a step ahead from the conventional showroom and seamlessly combines aesthetics and technology to deliver a premium and engaging customer journey.

It has four main zones, Moto Live, Moto X, Moto Rack and Moto Zen. Moto Live is the heart of the experience center, which has been thoughtfully designed to provide a vibrant atmosphere for the customer to engage with the live product for the first time and learn about the key details and specifications of the product at the same time.

Continuing the customer journey, Moto X provides an opportunity for the customer to explore and have a close-up view of the key components, both physically and virtually, allowing enthusiasts to uncover the intricate and distinctive features that make Oben Rorr, one of the best electric performance motorcycles in the market today. The exploration is enabled via advanced technologies such as interactive & wireless displays and augmented reality providing an immersive, informative, and unforgettable experience.

Moto Zen is the first of its kind dedicated customer lounge in a two-wheeler showroom, which offers a cozy café vibe with a moment of relaxation for the customers and encourages engaging conversations between customers with the brand, sharing their stories, experiences or thoughts on Oben Rorr and electric mobility.

Moto Rack showcases an exclusive range of accessories and merchandise that perfectly complements the Oben Rorr.

Madhumita Agrawal, Founder and CEO, Oben Electric said, “Walking into our inaugural experience centre in Bengaluru feels like witnessing a dream materialise. This experience center embodies our dedication to innovation and customer focus, setting fresh benchmarks in the electric mobility sector. The showroom's immersive design and cutting-edge technology mirror our brand values while offering a platform for enthusiasts to explore, learn, and engage. We’re thrilled to invite everyone to join the new age of EV lifestyle with Oben electric.”

Oben Electric is planning to open more Franchise Owned, Franchise Operated experience centres across Bengaluru and expand its footprint to all metro cities of India by the end of this fiscal year ensuring wider access to its groundbreaking performance electric motorcycle.

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