Orra, a premium brand of diamond jewelry is planning to expand its presence pan India via franchising. Currently, the brand is running 35 company owned outlets all across India and is planning roll out of 55 new outlets out of which 20 will be company owned and 35 franchised, by the end of the year 2014.
The cities where the brand is looking for expansion are Mumbai, Delhi, Bangalore, Lucknow, Kanpur, Chennai, Vadodra, Patna, Ghaziabad, Vijaywada, Jamshedpur, Bhuwaneshwar, Pune, Hyderabad and Kolkata.
The investment required to take up the franchise of Orra is Rs 7-9 crore along with a minimum carpet area needed is1,200 sq. ft.
Orra offers BIS Hallmarked diamond jewelry to its customers with best designs in gold and platinum. Apart from diamonds, Solitaires are available in varied cuts and sizes at the Orra boutiques.