Perfume Station plans expansion across India

Perfume Station by York Transnational Limited is planning strategic expansion across India and has teamed up with Francorp, a part of Franchise India Group for this expansion. The brand offers a unique concept of a 100 per cent perfume store.

The expansion will be in phases starting off with Tier I and II cities it will gradually spread out to other key locations across the country. Perfume Station would like to partner with interested entrepreneurs to invest in its proven business model.

York Transnational Limited based out of Hong Kong has 16 years of experience in Perfume Industry and has international presence across 15 countries including Russia, Singapore, USA, Ukraine and Mexico. The exclusive direct retail channel – Perfume Station created in India started from Jodhpur 10 months ago. It offers products with an average range of INR 250 to INR 1,500 and the collections include more than 100 SKUs with special range for men, women and children. Currently, the company has presence limited to five operational stores in Jodhpur, Jaipur, Beawar, Udaipur and Ahemdabad. Also, it presently operates on standalone format however, intends to follow both the standalone and kiosk model while penetrating other markets.

Sandeep Kapoor, CEO, York Transnational Limited said, “We have brought this unique concept to India and have successfully proven our credibility in retailing and have substantial support backed by experience and industry knowledge. Perfume Station exclusive outlets should concentrate on developing the Indian market where in the sale points are qualified to double up. We are looking forward to the alliance with Francorp and establishing a strong foothold in the country. For our potential partners, the concept offers a high return on Investment, entry in FMCG industry, continuous support from us in terms of business development in terms of new products and brand building and an opportunity to grow rapidly with us in one of the fastest growing industries in India.”