Retail Store Launch

Philips to have 80 light lounges by Dec 2015

Opportunity India Desk
Opportunity India Desk Sep 29, 2017 - 1 min read
Philips to have 80 light lounges by Dec 2015 image
Philips Lighting India, a leading lighting solution company, plans to add 30 more 'Light Lounges' across South India to its existing 50 by the end of this calendar year.

Philips Lighting India, a leading lighting solution company, plans to add 30 more 'Light Lounges' across South India to its existing 50 by the end of this calendar year.

"The light lounge is an experience zone which gives customers a 'see, touch and feel' experience of a diverse range of company's world-class home decorative lighting designs and concept in an interactive manner," Kiran Koteshwara Thotapalli, Head, South, Home Decorative Lighting, Philips Lighting India, told reporters.

Stating that at present South has 50 such lounges, Kiran said that the company, after selecting its partners, will have 80 such stores by December 2015.

It has 120 lounges across India at present, Kiran said, who was here to launch a Light Lounge, the second in the city. Declining to give financial details of the company, he said the company is expected to double its sales this year.

Tamil Nadu, being a key market for the company, Philips is focused on consistently expanding its retail foothold in the state. Moreover, the growing awareness about LED lighting and its benefits among consumers across India has given it the confidence to continue expanding its presence in Tamil Nadu, he said.

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