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Pizza Hut will open 300 exclusive outlets under its sub-brand, Pizza Hut Delivery (PHD), by 2015 to tap the demand in fast food home delivery segment
Pizza Hut will open 300 exclusive outlets under its sub-brand, Pizza Hut Delivery (PHD), by 2015 to tap the demand in fast food home delivery segment. The company is keen on taking the franchise route to expand its retail network.
Pizza Hut launched its first PHD in 2008, in Bangaluru on a trial basis. After its success the company now plans aggressive expansion via the format. PHD concept has been in the international markets for a long time but has been introduced in India in the last couple of years.
